THIS IS UNION
Pay per click (PPC) advertising
"If you build it... you may still need Google Adwords." - Jennifer Mesenbrink
Pay Per Click is a great way of driving relevant & targeted traffic to your website. This is done by placing ads for your business on search engine results pages. We can work with you to select keywords that are relevant to your target market to create a campaign that will work for you... let us run you through the process, or drop us a line!
Step 1 - We'll immerse ourselves in your business & in your market place to better understand the industry and get to grips with your goals & objectives. We'll also highlight your competitors & any unique selling points you may have to create a bespoke PPC strategy.
Step 2 - Now, using a combination of our software, creative minds & experience, we'll build your AdWords campaign around highly targeted keywords & ad groups that will drive the highest quality of traffic to your site.
Step 3 - Once your campaign is up & running we won't stop there. We'll monitor your campaign, refining & adjusting it to improve your cost-per-click (CPC) & click-through-rate (CTR) and in turn your ROI. After this, we reevaluate and go again. And again... and again!
Still confused? Get in touch and we'll talk you through it.